Gambling & Sport
Built for clubs, academies and sports programmes. A first-hand story alongside real sporting examples of how deeply gambling now sits inside the game.
Overall — the overall score averaged across every session we have delivered and evaluated.
Sponsorship, broadcast, the dressing room. It is in all three.
The session examines how sporting environments, team cultures and social pressures influence attitudes and behaviours around gambling, and what gambling-related harm does to supporters, academy players, first-team athletes and club staff alike.
How the session runs.
- 01
A lived-experience story
A powerful first-hand account, told to a room that recognises the environment it happened in.
- 02
Gambling inside the game
The growing presence of gambling across sponsorships, broadcasts, social media, and partnerships with clubs and competitions.
- 03
Who it reaches
The impact of gambling-related harm on supporters, academy players, first-team athletes and the staff around them.
- 04
Signs, norms and support
Recognising early warning signs, challenging the normalisation of gambling within sport, and knowing where to access support.
What every session covers.
- What is gambling?
- A lived-experience story
- Industry facts & statistics
- Types of gambler
- Identifying gambling harm
- Advertising, influence & normalisation
- What is a gambling addiction?
- Physical, mental & financial impacts
- Gambling in a digital age
- Signposting & support
- Classroom takeaways
- A short film by Against The Odds
Learning outcomes
- Identifying the transition from social play to harm
- Understanding differentiated product risk
- Embedding confidence around the power of talking
- Understanding the mechanics behind gambling advertising
- Awareness of the support routes available
How we deliver it.
Rapport first
We establish rapport on the way into the room, before anything else.
Language they use
Relatable and understandable — no jargon, no statistics for their own sake.
We aren't teachers
No suits, no formal attire. The session does not look or sound like a lesson.
Age-appropriate
Content and style pitched at the group in front of us, not a generic year band.
Conversation, not fear
Scare tactics close a room down. The whole session is built to open one up.
Small cohorts
Smaller groups mean maximum engagement, so we cap rather than fill a hall.
Interactive throughout
Live polling and group work through Mentimeter, not a lecture with slides.
What changes in the room.
- Overall8.8/ 10
- Understanding of physical impacts9.0/ 10
- Understanding of mental impacts9.0/ 10
- Understanding of financial impacts9.2/ 10
More workshops.
All workshops
Gambling in the 21st Century
The ideal first session. A raw first-hand story of gambling addiction, then a hard look at the landscape young people are actually growing up in.
- First session
- Schools & colleges
- Lived experience
NXTGEN Advertising Programme
Learners take apart the adverts aimed at them — then work in groups to write a prevention slogan that would actually land with their own age group.
- Creative & hands-on
- Group work
- Colleges & academies
Book this workshop.
Tell us the setting, the age group and roughly when. We come back within two working days.
Based in Tamworth. We travel across the Midlands and beyond.